Client References

Business Integrated Intelligent Database Marketing

MarketPulse clients enjoy the only on-line, large-scale database marketing systems in full commercial production. The system is entirely data driven and industry independent.

MarketPulse client sectors include Financial Services, High Street Retail, FMCG, Manufacturing, Mail Order, Business-to-Business Professional Services, Leisure and Charities. MarketPulse is the single service most commonly provided by the Database Marketing Bureau industry in the UK.

Technical Requirements

These and all other MarketPulse implementations have gone into live production within weeks or a few short months of initial installation and have typically repaid the investment within the first year of operation.

MarketPulse Analytics integrates the powerful presentation and analysis capabilities of industry-standard Personal Computing products with the unique power of the MarketPulse database indexing technology. Together they manage vast quantities of data and deliver access to all available customer information from the marketer's desktop.

"The choice of the MarketPulse package has enabled us to implement a comprehensive Database Marketing system in a short period of time. With our data volumes we always need high performance."
-Mark&Spencer

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Rocket Software develops, licenses, and supports enterprise infrastructure software and solutions. Rocket services customers in all geographies through our worldwide sales force, support team, and R&D labs. Our customers deploy our products in these strategic infrastructure domains: application development, application modernization, business intelligence, compliance and security, consumer productivity, database servers, database tools, file transfer, mainframe productivity, network management, publishing and search, SOA and integration, storage management, terminal emulation, and text mining.

Rocket M204 provides high-performance, high-capacity, and high-volume data management solutions to IBM System z users. The product is ideal for large volumes of data and high transaction loads, and can store, manage and access exceedingly large databases at high speeds. Rocket M204 also includes an application development environment that facilitates rapid solutions development.